Want to really connect with your audience, cut through all the online noise, and deliver your message in a fun and friendly way? Branded videos are the ideal way to do it.
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What are branded videos?
You can think of these videos as mini advertisements for your company. The difference from a traditional advert is that branded videos do not actively try to sell anything. Instead, they deliver a short, punchy message to the public and your prospects.
Branded videos keep your company in the background and aim to entertain, delight, or inform viewers. The content should be fun, light-hearted, authentic and around a minute in length.
By connecting with people on a human level, your business brand is bolstered and becomes memorable. Ad fatigue is a very real concern so this kind of marketing cuts through all the noise and places your company above the rest.
Using branded video content
You should use these videos to maintain contact and connections with your customer base. If you already have a strong base, branded video content keeps your clients engaged. And if you’re still building your clientele, these videos are a great way to start generating connections.
Branded videos can be shared on your website, on your social media channels, and anywhere you’d like to boost engagement. Who knows, if you get the angle and the content right, your branded video might even go viral!
We know how to showcase your company and brand in the best possible light and get the hits and clients rolling in. Our team of dedicated photographers and videographers are branded video production specialists. Get in touch with us today to set up an appointment or have a chat with one of our experts to find out how we can help you deliver your message.